While toeing the line between data-driven marketing and authentic engagement, marketers bare the responsibility of driving results and maintaining loyal customer bases long after the sales cycle is complete. It’s a tall order, but we’re here to help.
The CMO Council is excited to partner with Sendoso for an intimate virtual round-table on July 13th at 10 am PST/1 pm EST. Join thought leaders from around the world in an enriching discussion on the power of human connection, cross-functional alignment and integration, ABM and so much more.
Key areas of discussion include:
- How to leverage personalization in your marketing strategy
- How to amplify your brand through ABM
- The nuances of engagement throughout the different stages of the customer journey
- How to retain customers throughout the sales cycle
- Why blurring the lines between marketing and sales is the key to success