Press Releases
Mar 3, 2014
AUTO INDUSTRY FAILING TO TAP POWER OF SOCIAL MEDIA TO DELIVER ACTIONABLE SALES LEADS, SAYS REPORT BY CMO COUNCIL
CMO Council Report Finds Auto Ecosystem Marketers Looking for Better Ways to Integrate Marketing With Sales Generation and Sales Funnel ActivitiesFeb 25, 2014
THE CMO COUNCIL AND DIGITAL + DIRECT MARKETING ASSOCIATION ASIA [D+D] JOIN FORCES IN ASIA-PACIFIC
Feb 21, 2014
CMO COUNCIL IDENTIFIES SECRETS TO CMO SUCCESS IN YEARLONG LEADERSHIP AUDIT
First-of-Its-Kind Self-Assessment Reveals the Most Successful CMOs Aspire to be CEOs, Highlights Key Factors Driving Career Success in Latest Issue of PeerSphereJan 22, 2014
BIG BUSINESS SEES BIG VALUE IN SMALL BUSINESS BUT STRUGGLES TO UNDERSTAND, SEGMENT AND ENGAGE WITH AMERICA'S $5 TRILLION SMB MARKET
New CMO Council Survey of Large Enterprise Marketers Reveals More Brand Spending on SMB Customers but Deficiencies in Data, Insights and Campaign EffectivenessNov 14, 2013
ENTERPRISES GET FAILING GRADES IN CMO COUNCIL SCORECARD OF CUSTOMER SALES INTELLIGENCE
New Marketer Survey Reveals Major Deficiencies in Real-Time Customer Information Provisioning; Automated Mining of Big Data Lacking in Most B2B OrganizationsOct 7, 2013
AMERICA'S INNOVATION SHOWCASE™ KICKS OFF IN SAN FRANCISCO ON OCTOBER 16
Michael Tchong’s Social Revolution and the CMO Council Partner on Inaugural Event to Celebrate and Inspire the Next Wave of Tech-driven InnovationsAug 27, 2013
CMO COUNCIL IDENTIFIES CHALLENGES AND BEST PRACTICES IN CROSS-BORDER MARKETING
Marketers Across Multiple Industry Segments Discuss How Their Brands Have Overcome Obstacles and Achieved Multi-Geographical Success in Latest Issue of PeerSphereJul 31, 2013
CMO COUNCIL LAUNCHES CONTENT ROI CENTER WEBSITE TO FURTHER BEST PRACTICES IN CONTENT MARKETING
Increasing Investments in Content Marketing Mandate Greater Focus on Strategies, Tools and Practices to Increase Engagement and ReturnJul 28, 2013
CMO COUNCIL CONTRIBUTES TO DEVELOPMENT OF FUTURE ASIA-PACIFIC MARKETING LEADERSHIP
Partnering With the Smarketing Group of Singapore Management University, the CMO Council’s Asia-Pacific Advisory Board Provides Firsthand Knowledge to Aspiring Marketing LeadersJun 3, 2013
B2B MARKETERS MUST IMPROVE RELEVANCE AND PERFORMANCE OF DIGITAL CONTENT, NOTES NEW CMO COUNCIL STUDY
Business Buyers Rate Vendor Content Poorly in Value and Trustworthiness; Survey Reveals High Incidence of Digital Content Sharing and Great Buyer Dependence on Online Content SourcingMay 9, 2013
CMO COUNCIL PARTNERS WITH FUNMOBILITY TO LAUNCH FIRST EVER CMO COUNCIL GLOBAL MOBILE MARKETING NEWS APP
New Mobile App for iOS and Android Devices Delivers CMO Council News, Events and Content to On-the-Move Chief Marketing OfficersApr 23, 2013
SENIOR MARKETERS CALL FOR BETTER MEASUREMENT OF EVENT VALUE; NEW TECHNOLOGIES HELPING, REVEALS NEW CMO COUNCIL STUDY
New CMO Council Report on Event Marketing Underscores Central Role in Customer Engagement, but Senior Marketers Want Better Tracking of Business ROI to Justify Future InvestmentsApr 4, 2013
CMO COUNCIL TAPS VOICE-TO-TEXT INNOVATOR FOR TRANSCRIPTION SERVICES
New Partnership With TranscribeMe Enables Faster Turnaround and Sharing of Global Thought Leadership ContentApr 2, 2013
CMO COUNCIL FINDS BIG DATA CRITICAL TO CUSTOMER-CENTRIC CULTURES
New Study Reveals Total Partnership and Collaboration Between Marketing and IT Often Stymied by Lack of Common Definition of Customer Centricity and Battles Over BudgetMar 11, 2013
CMO COUNCIL'S LATEST ISSUE OF PEERSPHERE FEATURES GLOBAL MARKETING ROUNDUP
CMO Council Releases Q1 2013 Edition of Its Peer-Powered Quarterly Journal for Digital DownloadMar 6, 2013
CMO COUNCIL TEAMS WITH NETLINE FOR CONTENT SYNDICATION
Partnership Expands Distribution of Thought Leadership Reports to 15,000 Web Publishing Channels; Adds Precision Targeting and Reporting Capability to Maximize Content ROIFeb 20, 2013
BRAND CAMPAIGN AUTOMATION KEY TO DRIVING CHANNEL AND FIELD SALES EFFECTIVENESS IN EXPANDING SOCIAL, MOBILE AND LOCAL MARKETING WORLD
New CMO Council Report Finds Challenges in Localization Strategies As Chief Marketing Officers Look to Use New Digital Channels to Support Customer Engagement Through Local Sales NetworksJan 24, 2013
TELCO MARKETERS EYE OVER-THE-TOP PLAYERS AS OPPORTUNITY, NOT THREAT; PROVIDERS LOOK TO BOOST REVENUES THROUGH PARTNERSHIPS AND ALLIANCES
Research Sponsored by HP Shows Marketers Are Enthusiastic About Owning Customer Experience; Call for New Views Into Customer Intelligence and Behaviors to Optimize Subscriber Pricing and Service ModelDec 3, 2012
POSITIVE OUTLOOK FOR CHIEF MARKETERS GLOBALLY; SALARIES UP, BONUSES TIED TO PERFORMANCE
CMO Council's State of Marketing 2012 Report Maps Spending Plans, Details Functional Vitality and Progress in All Regions of the WorldNov 27, 2012